Recently, developing E. banking technology's one of the top ranked issues in Ethiopia by considering its tremendous contribution to the socio-economic development of the country. However, it gets little attention in ...

Consumers are exposed to physical, psychological, and financial threats. Hence, consumers need to be legally protected. Different consumer protection legislations had been acted to protect the consumer in history. ...

Transportation has a great effect on every human being’s life, so the surrounding public has a vital interest in a good transportation system for their comfortable life. An increase in population generates increasing ...

The main objective of the study was to investigate the social media usage performance of tour operators in Gondar city administration. The study used cross sectional survey research design. The study was based on both ...

Global fruit and vegetable cultivation has experienced a remarkable increase in production and marketing. Ethiopia is a country with great variety of climate and soil types that can grow diverse horticultural crops for ...

Domestic tourism is the largest and the most significant form of tourism when compared to its international tourist flows, however, the works to increase domestic tourism with the help of integrated marketing communications ...

The purpose of this study was to investigate the effects of after sales service on customer retention in Samsung electronics, a case of Gondar city. The independent variable of after sales of the study through seven ...

The objective of this study was to assess customer based brand equity for a tourism destination: the case of Gondar city. The researcher used the behavioral components of CBBE i.e. brand awareness, brand association, ...

The twenty-first century world has brought business ethics scandals that harmed millions of consumers, investors and employees. The changing business environment in which health care industry is provided as other ...

The most fundamental feature of any company is sales of their product or services(s) because it support any business’ survival. Selling entails, the use of advertising, sales promotions, publicity and direct marketing. ...